This article is written by a YALE marketing expert is a must read for business’s wanting SEO services. We have noticed many client’s have a misconception about SEO and how it works.
SEO is the new Yellow Pages and there are many “so called marketing companies” looking to make a fast buck. Here are a few things to watch out for: They will promise the moon, they will inundate you with reports showing you all the benefits of their service. Unfortunately many business owners fail to do their research and just accept this as a job well done. We have software which will generate reports but we tell our clients, don’t focus on reports, focus on your keywords! For instance: We rank #1 for this keyword > “New York City Gardener”
A new client of ours was using a “so called marketing company” and they changed the phone number on his Google Business page, making him think that the calls that they were getting were from his website. So unethical, and they gave him a list of like 400 keywords which they said he would be ranking for. So basically they just tell you what you want to hear. We tell our clients SEO is a marathon and not a sprint! We do see results in the first few months for instance: We were able to get our client > Northwest PetroleumInc to the top of the second page in a month for “Oil and Gas Investment Companies”. In less than a month! Today is Halloween Oct. 31, 2018. If you read this after November 15th you will notice that they are now 1st page on Google for their targeted keyword.
We have added a cool new feature at the bottom of our website where you can check your Googleranking in just a few minutes. Simply enter your business name, category and website URL (eg. https://acmewd.com) and you will get a full report so you can see exactly where you stand!
Before starting PestX, Jim gained 18 years of experience with a large pest control firm based in Southern California. His experience there, managing a large pest control branch, taught him the importance of paying attention to detail, and the importance of customer satisfaction, which remain his main priorities in the business today.
The mission at PestX is to deliver expert and affordable pest control in Bakersfield and surrounding communities in Kern County.